Little Giant appointed as Digital Partner for TVNZ

Monday, 18 February 2019, 9:41 am
Press Release: Little Giant

18 02 19

Little Giant appointed as Digital Partner for TVNZ’s new online content platform Re: News

Little Giant, Linked by Isobar will be the digital partner for the launch of TVNZ’s youth-focused online content platform Re: News after winning a competitive pitch.

Little Giant will support the launch and ongoing promotion of the mobile first Re: News platform. A first-of-its-kind project for TVNZ due to launch in March 2019, Re: News is an online news brand targeted at a millennial audience.

In awarding the Re: News launch project to Little Giant, TVNZ praised the agency’s strategic, technical and creative approach.

“We have great ambitions for the launch of Re: News and in delivering something brand new to the market, we required a digital agency aligned to our vision,” said Hamish Russell, Engagement Producer at TVNZ’s Re: News.

“Throughout the pitch process, Little Giant demonstrated that they could deliver a digital platform that would represent what Re: News will stand for as a brand and publisher, and we believe they are the right partner to support our move into the future of online content and cultural commentary.”

Ian Howard, Managing Director at Little Giant said, “As a former TVNZer myself, I couldn’t be more excited about partnering up with TVNZ team again. Re: News is an exciting initiative, something that is set to really shake up the youth news market in New Zealand. We look forward to going on this journey with them as they evolve, grow and navigate the ever changing digital landscape, and ensure they have world-class digital platforms that exceed the high expectations of their audience.”

Advertisement - scroll to continue reading

About Little Giant, Linked by Isobar
Little Giant, Linked by Isobar, is an award-winning digital agency that transforms companies by creating best-in-class experiences that their customers love. They do this by combining strong strategic and creative thinking with expert data analysis and a deep understanding of current and emerging technologies.

Established in 2011 and now with 45 employees, Little Giant was acquired by the Dentsu Aegis Network in late August 2017 and became Little Giant, Linked by Isobar. Little Giant was named one of New Zealand’s fastest growing companies in 2015 (Deloitte Fast 50), one of Asia-Pacific’s fastest growing technology companies in 2015, 2016 and 2017 (Deloitte Asia Pacific Tech Fast 500) and was awarded Campaign Asia Pacific’s New Zealand Digital Agency of The Year in 2017.

Little Giant works with leading local and international brands such as Marketo, Visa, Les Mills International, Air New Zealand, ASB, Spark and Rocket Lab.

About TVNZ’s Re: News
Launching in March 2019, Re: News is TVNZ’s youth focused online news brand. Re: News will talk to and with young Kiwis who are aware and interested in news topics that matter to them. Re: News will be the unbiased, unapologetic, honest, diverse, inclusive platform for New Zealand culture, news, events, and opinions. It will become New Zealand's biggest publisher of authentic youth-focused journalism and the incubator for the next generation of NZ journalists giving students a chance to create, curate, share and report on what matters to them and the people in their community.

ends

Advertisement - scroll to continue reading

Did you know Scoop has an Ethical Paywall?

If you're using Scoop for work, your organisation needs to pay a small license fee with Scoop Pro. We think that's fair, because your organisation is benefiting from using our news resources. In return, we'll also give your team access to pro news tools and keep Scoop free for personal use, because public access to news is important!

Go to Scoop Pro Find out more

Find more from Little Giant on InfoPages.

Business Headlines | Sci-Tech Headlines

BUSINESS, SCIENCE & TECH

John Mazenier: Gaffer Tape And Glue Delivering New Zealand’s Mission Critical Services

Every debt, eventually, has to be repaid. Right now, the day of reckoning is fast approaching for one of the most crippling, but least discussed, debts burdening government across New Zealand – technical debt. Technical debt is the cost of generations of incremental investments in legacy technologies to tease additional functionality or life from them.

Earthquake Commission: Ivan Skinner Award Winner Inspired By Real-life Earthquake Experience

Witnessing the human cost of the Canterbury earthquakes inspired Ben Exton to become an earthquake engineer and find solutions to make New Zealand homes more resilient against future seismic events. Exton last week received the Ivan Skinner Award at the New Zealand Society of Earthquake Engineering (NZSEE) annual conference to recognise his innovative work as a practitioner and to support his qu

Reserve Bank: Consultation Opens On A Digital Currency For New Zealand

Te Pūtea Matua is continuing its exploration of a central bank digital currency. “We are calling this ’digital cash’. It would be a new type of money in addition to the banknotes and coins we have today, and the electronic money in your bank account,” Director of Money and Cash – Tari Moni Whai Take Ian Woolford says.

NIWA: Ship Anchors May Cause Extensive And Long-lasting Damage To The Seafloor, According To New Research

NIWA anchored their research vessel in Wellington Harbour and observed in real-time how its anchor changed the surrounding environment. Study leader NIWA geophysicist Dr Sally Watson says they saw broomstick-like scarring on the seabed.

New Zealand Customs Service: A Step Forward For Simpler Trade Between New Zealand And Singapore

The New Zealand Customs Service has signed an arrangement with Singapore that will help to make trade simpler for exporters. The Arrangement on Facilitating Safe and Efficient Trade sets out a framework for developing and strengthening practical cooperation on trade and the use of emerging technology.

Horizon Research: 68% Say Make Banks Offer Fraud Protection

68% (2,785,000 adults) believe the government should regulate to make sure banks offer fraud and cybercrime protection to customers. These are among findings of a new study, conducted in the public interest by Horizon Research, on bank fraud and cybercrime.

Join Scoop Pro

Submit News

Become a Member